Now that Disney owns Marvel, we are seeing a little bit of cross marketing.. We’ve seen Disney and Final Fantasy Mash-ups with ‘Kingdom Hearts’ but now Disney and Marvel? Could this broaden the audience for both genres? Or has Disney gone too far?
4 more after the jump.
Disney has been heavily pushing ‘Tron: Legacy’ since last year’s Comic Con through Flynn’s Arcade/End of Line bar, viral campaigns, scavenger hunts, cryptic websites (Flynnlives.com and encominternational.com), Teasers and Trailers, Billboard’s all over L.A., Disneyland’s ‘elecTRONica’, Tron Day with 20 minutes of footage on October 28th, and now through variants this week in comic stores. I just hope this movie doesn’t suck. It would be an epic anti-climatic fail.
Let us know what you think.